That is great – and THANK YOU!
We’re proud to be a small business in East Dallas.
We also live here and really love this part of town, and we know it to be a special place within our larger city. Wonderful folks like you often say they you’re pleased we’re here and show interest and desire to support us, but summer is just a slow time for all small businesses. So we decided to reach out to our fellow mom and pop shops, and do something that will help us all.
We are calling it the *Independents Trail*. We are literally creating a *trail* of East Dallas businesses on one solid card that will be available for a small fee ($5-$10), with that money going directly to one or more local charities and nonprofits.
All participating businesses will be listed on the card with a space to punch. The card holder will get a deal of some kind at each of the businesses marked (for example, a certain discount, a freebie, or even a ‘wheel of fortune’ to determine the prize!) Customers will be able to use the discount only *once* at each business, and are therefore encouraged to go around to all the other locations and sample their wares while enjoying discounts. The idea is that folks will be motivated to try new places outside the ‘usual stomping grounds!’
We plan to announce this initiative through local all local media.
What we are trying to do is band together, not swim in separate silos… we’re going to prove that East Dallas does things differently because we’re individuals with initiative, drive, and love for each other. Competition is good for everyone and for the economy at large, but banding together to help each other is even better.
We will be announcing as soon as we know for sure which businesses will be onboard with the ‘Trail. Stay tuned for info and where to get your cards!
We are HERE: East Dallas!